SportsMajor N.J. company signs naming rights deal with Red Bulls - Morris Township

A major New Jersey company is putting its name on the New York Red Bulls’ soon-to-be-completed practice facility.

RWJBarnabas Health inked a naming rights deal for the Major League Soccer club’s performance center in Morris Township, NJ Advance Media has learned. Terms of the deal were not immediately available, but the deal is longer than five years and worth eight figures, a league source told NJ Advance Media.

The facility, which sits on an 80-acre land parcel and will include eight full-size outdoor soccer pitches, is scheduled to open in March.

It becomes the second sports practice facility that the state’s biggest healthcare provider network sponsors, joining the RWJBarnabas Health Athletic Performance Center at Rutgers, which hosts the university’s basketball, wrestling and gymnastics programs on Livingston campus.

This marks the second major naming rights deal inked by the Red Bulls in the past 14 months. In December of 2024, it signed a multi-year deal with Sports Illustrated Tickets to change the name of its home venue — known as Red Bull Arena since it opened in 2008 — to Sports Illustrated Stadium.

The club’s practice facility, which will feature “a mix of heated, irrigated natural grass and turf surfaces with one 500-seat match field designated for Academy games. Outdoor areas are equipped with advanced training technology like multi-angle camera tracking systems for analytics and player development. Along with the First Team and Red Bulls II, the complex will also be home to the New York Red Bulls Academy and Youth Training programs. The performance center, which was first announced in October of 2021 and saw construction begin in May of 2024, will be the home to the club’s first team, reserve team, academy and youth training programs. Located on the site of Honeywell’s former headquarters off of Columbia Road in Morris Township, it will feature a mix of heated, irrigated natural grass and turf surfaces with one 500-seat match field designated for Academy games.

Read the full article at NJ.com True New Jersey.Â